Advertising For The Long Haul and Not the Short Term Gains

New Age Media Concepts issues its first article of many that will focus... Read More

Why Most Advertisements Stink!

Question: What do you think the most important part of any ad is? Your company... Read More

Wheres Me Pot of Gold and Lucky Charms?

We already know this from our history books. If you want to... Read More

Juice - Scam of the Decade or Opportunity of the Century

If you are an ardent web surfer and MLMer like I am, then I am... Read More

What?s the Score?

You may be aware that in a basketball game the assistant coaches keep an almost... Read More

How To Write More Powerful Brochures, Leaflets, And Catalogues

Probably the most interesting thing about brochures and leaflets is that they're seldom read in... Read More

Localized Advertising ? Door-to-Door Ad Distribution on the Fly!

Have you ever had to distribute door-hanger advertisements for your business? Have you ever employed... Read More

Understanding Internet Banner Advertising

Banner advertising is an effective way of getting your advertising message seen on the Internet.... Read More

In Advertising Bigger isn?t Always Better

If you have been following the recent advertising news you will notice that more and... Read More

Marketing Lessons I Learned in Chicago this Week...

I was in the fine city of Chicago this week to speak at a ... Read More

How Well Do Postcards Work?

The humble little postcard has been getting a lot of attention in the... Read More

How To Tame The Buying Beast Inside Your Customer

What if you can understand and control your customer's mind? What if you can influence,... Read More

Is there anything new under the sun? Heres how to find out if your bright idea is unique.

"There's nothing new under the sun" is probably the one phrase no inventor wants... Read More

Three Keys to Crafting Successful Print Ads

Want to create print ads that get results? Below are three keys to get you... Read More

What Colors Make Your Services Most Attractive?

This information is based on the principles of Laws of Attraction, Law of Allowing and... Read More

Write Attention Getting Advertisements

The most important aspect of any business is selling the product or service. Without sales,... Read More

100 Excellent Words and 70 Action Getting Phrases for Ad Writing

100 Excellent Words Absolutely. Amazing. Approved. Attractive. Authentic. Bargain. Beautiful. Better. Big. Colorful. Colossal.... Read More

How to Write Ads that Pull Orders

If your ads aren't paying off then you need this quick method in writing ads... Read More

Why People Fail in Mail Order

Mail order is a very complicated business. Every phase must beplanned, analyzed and tested. The... Read More

Marketing Tips - Advertising

Typical methods of advertising-newspapers, radio and television are effective if used properly, but there are... Read More

Power Headlines for Promotion Success

Do you send email to your Online audience to let them know about an upcoming... Read More

Pros and Cons of Establishing an In-House Ad Agency

There have been several ads promoting books and reports on thissubject, or... Read More

What Makes Advertising Successful?

MANY INDIVIDUAL ELEMENTS COME INTO PLAY MAKING A SUCCESSFUL AD: 1. PERSUASIVE SELLING COPY. The... Read More

Secrets And Top-Tips Of Mail Order Advertising

Good Advertising creates more production, thus greater consumption, faster turnover and lower sales price per... Read More

How To Make Your Resource Box Sell

Ezine Articles - they're everywhere!And little wonder. They're one of the fastestways of building traffic... Read More

Secrets to Profitable Mail Order Products

The most profitable mail order products are simple 3-to-5 page informational reports such... Read More

16 Methods for Getting Free Advertising

1. Place copies of your circular on bulletin boards throughout your community, such... Read More

Attention-Grabbing Fixes that Make Your Yellow Page Ad Leap Off the Page

Stand Out in Ways that Matter to Directory Users A Yellow Page directory presents a... Read More

Promote yourself on radio for free

Unless you have become extremely popular in your personal or business name, you likely need... Read More

Super Secret Tip For Using PPC Search Engine Advertising Successfully

It's not about traffic; it's about generating leads. That's right. It only took me eight... Read More

Joint Ventures Increase Profits Quickly

A joint venture is when two or more businesses join together to work on a... Read More

Hit Them With Benefits

More about advertising from BIG Mike McDanielIt makes no difference what media you use to... Read More

Ads Dont Sell - People Do !

More about advertising by BIG Mike McDanielAdvertising is not a substitute for good sales technique... Read More

Testimonials Convert Prospects Into Buyers

Big businesses get instant credibility with their well-known company name or brand name. But small... Read More

How You Measure Yourself Is How You Motivate Yourself

One of the keys to strong positive mental attitude is what you compare your personal... Read More

Ten Secrets for Getting FREE Advertising

The opportunities for getting free advertising for yourproduct or services are only limited by your... Read More

Choosing a Print Mail Dealer

"Print & Mail is a type of service that is popular among small mail... Read More

Secrets to Get Free Advertising

The opportunities to get free advertising for your product or services are limited only by... Read More

The Inside Secrets Of Free Publicity For Your Business

Product publicity is the "secret pathway" to business success everyone wants. In simple terms,... Read More

The $500.00 A Month Plan

One way to make extra money or start a business of your own is... Read More

Where To Call For Free Advertising And Free Business Advice

Believe it or not, there are plenty of opportunities out there for you to get... Read More

The Motivational Triggers That Make People Buy

In order to sell more products and service, you need master customers' mind. Put youself... Read More

Why Radio Advertising Could Be The Best Thing You Ever Did For Your Business

In the marketing world, radio has earned the reputation of being the odd step-cousin.... Read More

Unlock The Power Of Online Groups

Yahoo Groups: I see countless marketers on shoestring budges turn to traffic exchanges for free... Read More

Advertainment is Sneaking Into Music, Movies, TV and More

The very name "advertainment" sends thrilling vibrations up the spine of anyone with marketing... Read More

Increase Business By Being Nice

I have been reading articles on increasing sales using search engine optimisation as well as... Read More

Driving Customers to You - Your Car as a Marketing Vehicle

You can turn your vehicle into a rolling advertisement. Costs start at just a few... Read More

Prove It! - Give Your Marketing and Advertising More Credibility

Your marketing and advertising won't be effective if your potential customers don't believe the... Read More

Not Another Calendar! - Choose Advertising Specialties That Sell

As I was searching through a kitchen drawer the other day, I found dozens of... Read More

The ONLY Type Of Advertising People LOVE!!

Can it be???Is there advertising that people actually love?You bet there is! And you are... Read More

Buying Radio? Read This and Dont Waste Your Money

Pay close attention and make it work the best for you.No doubt you've listened to,... Read More

Finding Your Target Market

Achieving sales is probably the biggest challenge a web business owner has. It requires a... Read More

Go Ahead Im Listening

In today's fast paced environment, interaction with family and friends is often relegated to a... Read More

Advertising Primer for Fast Learners

Advertising, when done well is a very effective way to increase your customer base and... Read More

The Key To Marketing New Ideas!

Imagine tossing a pebble into a crystal clear pond on a still day, & watching... Read More

3 Simple But Powerful Off-Line Advertising Strategies

There are several ways to advertise and get the word out about your business online... Read More

Dont Be a Secret Agent

This tactic of the game was hard for me to master and at first I... Read More

Advertising on a Budget -- Part 2: Thinking Small

This is the second article of a three-part series. I'm illustrating the marketing challenges... Read More

Advertising on a Budget -- Part 3: Frequency, Frequency, Frequency

This is the third article of a three-part series. I'm illustrating the marketing challenges... Read More

The Online Equivalent of an Effective Newspaper Advertisement is FREE

Ask anybody who has been in business for a long enough and they will tell... Read More

Reach vs. Frequency: Touch 100 Once or 25 Four Times?

Reach and frequency are terms generally used when planning advertising campaigns. However, the concept of... Read More

Marketing Messages with Add Zest & Appeal

Boring is one thing you can't afford to be when it comes to marketing... Read More

How to Write B2B Ads That Catch Customers

Are your business-to-business ads working for you? If they are not making sales, are they... Read More

How Can All the Radio Stations Be #1?

Are you confused by all the information you receive from various radio stations? Do they... Read More

How To Get Big Sponsorship Money for Your Band, Tour, Event or Production

Touring is a bands greatest opportunity for success. But, touring can be very expensive. Getting... Read More

Placemat Ad Advertising

Starting a placemat ad business can create more business for you; free advertising and income... Read More

The Ultimate, ?Must-Have? Home-Based Business for YOU

The Ultimate, "Must-Have" Home-Based Business for YOU a Underemployed, Unemployed, or Industrial Age IndividualAllow me... Read More

8 Low Cost Ways To Advertise, Promote and Market Your Business

We all are looking for ways to market our businesses cost effectively. I have come... Read More

Yellow Page Advertisers: Your Calls are Going to Decrease - Heres the Remedy

Response rates to Yellow Page advertising are decliningThere's no getting around it, traditional Yellow Pages... Read More

What Does Your Business Card Say?

Business cards are the most underutilized and misunderstood marketing tool in business. Many people... Read More

What Does the Back of Your Business Card Say?

Business cards with nothing on the back are wasted opportunities to sell.Use the back of... Read More

Cross Cultural Advertising

"Culture is a like dropping an Alka-seltzer into a glass ? you don't see it,... Read More

Why I Like The Ads I Hate!

It's been said that the antidote to liking/loving is not hating, but indifference. So, when... Read More

What To Do With Your Business Cards

Without a plan to distribute your cards, there's no need to print them in the... Read More

Whats On Your Business Card?

A professional business card says more about you and your business than any other tool... Read More

What the Newspaper Ad Person Won?t Tell You

Newspapers are considered the PRIMARY advertising medium by 99.4% of all retailers. Newspapers have been... Read More

The Skinny on Billboards

Several years back the billboard people put a big picture of "Sharlene Wells, Miss America"... Read More

9 Tips for Better Billboards

It is a given that billboard advertising "outdoor" is not a "quick fix". If sales... Read More

7 Tips for Better Ads

The content of advertising is basically the same no matter what the media. It is... Read More

Books, Bibles and Fast-Talkers

Every community has 'em. Fast talkers who roll into town with a clever idea to... Read More

What Do Your Ads Say?

Make a list of everything you think should be included at one time or another,... Read More

The SKINNY on Radio Advertising

From meager beginnings in 1920, radio has grown with us to be a major player... Read More

Should You Advertise on TV?

When people discover my background in advertising, the questions flow. One of the most frequent... Read More

Send em to the White Pages

Your business is listed in the Yellow Pages whether you buy an ad or not.... Read More

15 Tips for Better Yellow Page Ads

Yellow Pages advertising is one of the most popular forms of advertising in the country... Read More

5 Tips for Hot Yellow Pages Ads

Yellow Pages advertising is one of the most popular forms of advertising in the country... Read More

Radio Interview 101

Different Types of Station ContactReaching radio hosts (for the purpose of trying to get booked... Read More

Creditability In Advertising

I recently saw an ad taped to my mailbox, mind you, my mailbox is shared... Read More

7 Unique Ways To Get FREE Advertising

1. Give Testimonials When you purchase a product or service and it exceeds your expectations... Read More

When Advertising Wears Out

One of the challenges facing marketers is determining the most effective level of advertising exposure... Read More

Whats The Frequency?

The more things change, some say, the more things stay the same. When it comes... Read More

Just What Are Consumers Thinking?

Research would indicate that consumers don't know what they're thinking. According to an article written... Read More

When Times Get Tough... or When to Really Advertise

The Pundits say the economy is slowly, but surely, recovering. Maybe not at the rate... Read More

Marketing Advertising, While Advertising Your Market!

Today in the Business world whether online or off, it seems that everyone is vying... Read More

Advertising Basics for Beginners

So many of us who have decided to do business online have no background in... Read More

How To Write Eye-Grabbing Headlines That Catapult Your Prospects Into Your Ads

If you're interested in improving the selling results of your ads, tweaking your headlines is... Read More

Online Advertising: 10 High Impact Psychological Triggers To Super-Charge Your Ad

If you knew these 10 high impact insider's hidden psychological triggers and plug them into... Read More

Advertising - Should You Be Advertising Your Services?

You offer a reliable, quality service. You know that if more people knew what you... Read More

B2B Marketing Health and Elder Care Services

Quality Care Options is an established company advocating for the right of all seniors to... Read More

6 Must-Have Elements of a Powerful Brochure

Most brochures that businesses put out today end up doing little to impact the sales... Read More

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7 Essential Elements for Profit-Pulling Ads

Advertising will make or break your business. It is crucial to your success that you... Read More

Seven Ways to Kick Up the Power of Your Print Advertising - More Small Business Power Tools

If you're a retailer and the only kind of advertising you do is built around... Read More

Diamonds Are For Evil

The task of executing successful advertising campaigns for products made exclusively for women is understatedly... Read More

What Do Your Ads Say?

Make a list of everything you think should be included at one time or another,... Read More

Localized Advertising ? Door-to-Door Ad Distribution on the Fly!

Have you ever had to distribute door-hanger advertisements for your business? Have you ever employed... Read More

How You Measure Yourself Is How You Motivate Yourself

One of the keys to strong positive mental attitude is what you compare your personal... Read More

Latino Television Programs Fill a Void in Hispanic Advertising; While Advertisers Look to Attract

Advertisers that are beginning to focus on the young Hispanic market have been given a... Read More

The Only Bad Advertising Is No Advertising - Or Is It?

Depending on whom you ask, you will get told many "truths" about advertising. The question... Read More

Cross Cultural Advertising

"Culture is a like dropping an Alka-seltzer into a glass ? you don't see it,... Read More

What Makes A Winning Online Ad?

Most people who have been involved with sales & marketing for any length of... Read More

The Importance of Your Business Card

What are you trying to say with you business card?We have talked about collecting other... Read More

Make the Right Advertising Decisions

Advertising is a powerful and somewhat frustrating marketing tool. It enables us to launch... Read More

How To Get Big Sponsorship Money for Your Band, Tour, Event or Production

Touring is a bands greatest opportunity for success. But, touring can be very expensive. Getting... Read More

The Key To Marketing New Ideas!

Imagine tossing a pebble into a crystal clear pond on a still day, & watching... Read More

Predictions for 2010

2005 puts us at the mid-point of the first decade of the new millenium. What... Read More

How to Know if Direct Mail Will Work for Your Business

Here's a great lesson that applies to direct mail. Ready? Some people say one thing... Read More

16 Ways to Make Your Business Cards Unforgettable

Every time you hear someone say "May I have one of your business cards?" you... Read More

Advertainment is Sneaking Into Music, Movies, TV and More

The very name "advertainment" sends thrilling vibrations up the spine of anyone with marketing... Read More

Push vs Pull Advertising

Push vs. Pull Advertising - Understand the Consequences for your Product or ServiceYou will save... Read More

Does Your Brochure Pass the Test - Or is It Headed for the Trash? Part Two

In part one of this article we discussed the importance of the look or appearance... Read More

A Lunchtime Lesson on Print Advertising

I promise you'll be able to finish this article before you finish the first half... Read More

Write Attention Getting Advertisements

The most important aspect of any business is selling the product or service. Without sales,... Read More

5 Reasons Why Headlines Are Crucial To Your Website?s Success

Without a powerful headline, your message stands little chance of being noticed in an increasingly... Read More

Free Publicity With Dogs, Cats, and Rats

Here's a fascinating idea.. Having noticed that there always seemed to be many stray cats... Read More

Reach vs. Frequency: Touch 100 Once or 25 Four Times?

Reach and frequency are terms generally used when planning advertising campaigns. However, the concept of... Read More

6 Must-Have Elements of a Powerful Brochure

Most brochures that businesses put out today end up doing little to impact the sales... Read More

Hiring an Amateur Could Mean a Potential Lawsuit for Your Business

These days, everyone's looking to save a buck. But if you plan to cut corners... Read More

Advertising Agency In Boston: Tips and Tricks

The big news on Wall Street last year was the initial public offering of Internet... Read More

Double the Effectiveness of Your Company Brochure

Let's face it - most brochures go straight into the bin. But if you know... Read More

Consider These Pressing Facts Before You Renew Your Yellow Page Ad

Your Yellow Page Ad Deserves More than 10 Minutes of Thought a YearBefore long, your... Read More

Prove It! - Give Your Marketing and Advertising More Credibility

Your marketing and advertising won't be effective if your potential customers don't believe the... Read More

10 Tips For Writing A Profit Producing Ad

1. You can get ad copy ideas by studying similar product's advertising material. Collect their... Read More

Increase Business By Being Nice

I have been reading articles on increasing sales using search engine optimisation as well as... Read More

Where To Call For Free Advertising And Free Business Advice

Believe it or not, there are plenty of opportunities out there for you to get... Read More

Radio Advertising - Is it for Your Business? - More Small Business Power Tools

If you're a typical small business, you've probably been approached by at least several different... Read More

Electronic Score Boards

Wide range of electronic Key venues around the globe has turned to Electronic score boards... Read More

The Principle Of Advertising Online

Advertising online is very similar to advertising in any environment. You really are trying to... Read More

2005 Super Bowl Ads... Winners and Losers

Well, Super Bowl XXXIX is history. Too bad for the folks who consider themselves the... Read More

Giorgio Armani: A Persuasive Campaign

Lets examine the use of Giorgio Armani Company's advertisements for a persuasive campaign. My reasoning... Read More

Avoid The Big Advertising Mistakes

Is your advertising copy getting the results you want? If not, look at your current... Read More

Super Secret Tip For Using PPC Search Engine Advertising Successfully

It's not about traffic; it's about generating leads. That's right. It only took me eight... Read More

Ten Secrets for Getting FREE Advertising

The opportunities for getting free advertising for yourproduct or services are only limited by your... Read More

Free Internet Advertising: 6 Proven Ways To Prevent Your Competitors From Stealing Your Customers

It is getting harder daily to generate traffic.And when you succeed in getting new customers,... Read More

The Ultimate, ?Must-Have? Home-Based Business for YOU

The Ultimate, "Must-Have" Home-Based Business for YOU a Underemployed, Unemployed, or Industrial Age IndividualAllow me... Read More

Do I Need Raised Letter or Full Color Business Cards?

If you've been searching around for business cards that will best represent the image you... Read More

The TV Shoot, The Spoiled Brat, And A Painful Lesson

It was two days before our shoot. I was in the office with the client... Read More

10 Reasons Why Your Company Needs Custom Invitations

I am always amazed when I hear about companies who spend tens of thousands of... Read More

Direct Mail Rules of Thumb

First and foremost - You should identify your target market. Target your direct marketing... Read More

Why Your Ad Failed

So you spent good money on an ad, put it in a magazine or newspaper,... Read More

Top Jingle Companies: What to Look For, What to Expect

The internet offers you the opportunity to seek out jingle companies and listen to their... Read More