Content is King

Introduction

A pencil. Yes, a pencil. In my opinion, every great idea has started with a pencil. Sure, lots stay in someone's head, but to me a great idea doesn't have any value until it's written down. Until it's written down it's just dust I the wind: here today and quickly forgotten tomorrow.

But, every great idea needs a little something extra. Maybe you're great at design, but you simply can't write worth a darn. Or, maybe, you have the best idea for a website, but no real way to get the word out. Either way, we all have different skills and we all have something to give and wouldn't mind getting a little something in return.

The website I'm talking about today is really about just that: getting something valuable in return for something valuable. Whether you are a website owner or a writer, this website has been rather successful at giving you what you need, when you need it.

Constant Content is all about giving webmasters the content they need to make their sites great while at the same time giving authors the exposure and income they need to keep doing what they are great at. At it's core, it's about allowing people to play to everyone's strengths.

The Gist of the Gist

There are really two parts to Constant Content. If you are a webmaster, there are hundreds of articles available for you as free content, licensed content or exclusive content. Constant Content will even have content custom written for you if you don't find what you need!

It's a little bit like having hundreds of writers sitting around at your beck and call. Some would call it spoiled, but I call it a dream come true.

The flipside of this equation is for authors. As you can tell, I'm an author. I've written articles, reviews, tutorials and curriculum for magazines, universities, books? You name it, I've done it. For me the two hardest parts about being an author are exposure and a revenue stream. Either you can't find enough work, or the work you find doesn't pay you often enough or well enough to make life easy.

For writers, this is where Constant Content comes in. It provides you a place to showcase your work, to license it (lots of people buy, lots of money for you) and even to sell exclusive, lucrative, licenses of content you prepare.

As I said before, Constant Content really is about connecting webmasters and writers up to form a team. A very cool concept which works very well.

Webmasters, Put Your Hands in the Air!

By now any smart webmaster should be aware that content is what makes the site go round. Even if all you have is an Ecommerce site, it's still ultimately the content on that site which gives it legs. Your users need to know certain things, and content is what fills them in. Whether it's articles, reviews, tutorials, essays or editorials, every site benefits from new, professional content.

Before we get in too deep to how you can get that great content right now, let me go through some of the basics of how Constant Content works for site owners. The process is fairly simple. You go to the Constant Content site. Then you find the type of content you are looking for (there are several ways of narrowing it down). Once you've found a piece you like, you are able to see a preview of it to make sure it fits with the overall tone of your site.

You then have a choice. Do you want a "Usage" license or a "Unique" license. A Usage license basically means you are allowed to use the license, but so is anyone else who buys a Usage license. It gives you the content you need, but does not guarantee you won't find it elsewhere. The flipside of this is that the content is very well priced: often in the 10-20$ range, which isn't bad at all. If you're looking for exclusive rights to a piece of content though, you will need to purchase a Unique license. This will guarantee that nobody else buys the piece in question. It's a bit like buying a print of a famous painting versus buying the original. Both are great, both will work, it just depends on your needs.

Ultimately, there is only so much content on Constant Content right now, as it is a fairly new service. So, what happens if you don't find the content you like? Well, you can either submit a Request for Content and hope authors help you out, or you can apply to have a piece custom created for you. Sure, you'll pay a premium, but you will also work with the author to make sure the piece is ideal for your project.

Whether you choose to buy content already on Constant Content or get it created just for you, ultimately you'll find what you need, at a great price, delivered with a smile. Constant Content allows you to play to your strengths, without having to worry about all the extra hassles.

Authors, Princes Among Men

Being a writer is tough these days. Either you can't figure out what you want to write about, or you've written tons of stuff that nobody's buying. After all, we can't all be John Grisham's (nor do most of us want to? though the 3 boats wouldn't be bad).

Working with Constant Content has several key advantages, at least in my experience. First, it helped get my name out there. I submitted several articles for free which are now in use on dozens of sites. It gave me exposure, and several times has given me opportunities to write custom content for a decent fee!

The other area Constant Content has helped me is in writing that I've just got "kicking around". I haven't sent it to anyone, it isn't published and it's basically just gathering dust. I can submit the piece to the site and just sit back. Sometimes I'll get purchases fairly quickly. But sometimes nothing will happen for a few months. Somehow that's even more gratifying. The fact that I can submit content, and have it pay me for years to come isn't a bad deal at all. It feels a bit like some of the royalty checks for book contributions that I get.

Besides the ability to submit free content, Usage content, Unique content and custom content deals, there is one other great thing about Constant Content: referrals. I've referred several friends to Constant Content. Every piece they sell, I get 5% for. Yeah, that's right. Sometimes I wish real world publishing worked like this, because I know a lot of authors. If every time one of my friends got a big signing bonus for a book I got 5%? I could practically retire.

You Too Can be King!

While I'd hate to be really clich? and say Constant Content provides a win-win situation, I really have to. If you're a webmaster you have access to a growing repository of reasonably priced content. If you're an author, you have an easy forum to not only let your writing speak for itself, but to make some decent money while you're at it. Visit Constant Content now at http://www.constant-content.com to find out more and to sign up for your account.

About The Author

Chris Ross

3 Tips For Writing Better Headlines

The single most important element of your website's copy is the headline. Take away practically... Read More

Can You Become a Freelance Copywriter in Los Angeles?

Is it out there? The chance to be a freelance copywriter in Los Angeles? For... Read More

Ten Eye Popping, Jaw Dropping Ad Copy Secrets

In order to make more sales and get more profits for your business, fist of... Read More

Prevent Procrastination With Positive Pressure

My wife and I recently bought a house.It's currently being built and moving day is... Read More

How To Make A Career Out Of Copyediting And Proofreading

Do you possess the qualities of a good proof reader? Are you good with details,... Read More

When Panic Attacks Writers

If you write for a living, you deal with deadlines. Sometimes you will have several... Read More

Copywriter Trick Unveiled: How to Write Better Copy Faster

"Talent alone cannot make a writer. There must be a man behind the book." Ralph... Read More

Copywriting for Astrology, Numerology, Tarot, and the Mystic Audience

These days, you don't have to traverse the dark forest on the eve of the... Read More

Can Honest Copywriting Succeed?

I confess--I'm a marketing heretic! I've built my career on breaking all the rules--and... Read More

13 Steps to a Slippery Slope Online Sales Letter

Many of the solo professionals whom I coach are people who offer services. They're coaches,... Read More

Pulling Sales with Your Ad Copy

One of the best marketing tools available to your internet business is good sales... Read More

Copywriting: Secrets of a Freelancer

Lately, I've been getting emails from other copywriters who ask me questions like "What's your... Read More

Keeping It Real: The Only Copywriting Trick That Works

Much of today's accepted copywriting wisdom comes from old books written for... Read More

Better Copy: The Interview is the Key

Most of us spend our days persuading others to buy our service, product or idea.... Read More

Cause and Effect

"Shallow men believe in luck. Strong men believe in cause and effect." Ralph Waldo EmersonWhat... Read More

Copywriting Secrets Of Indias Mystics

Hi everyone,Been ruminating on this one for a little while now but it's probably one... Read More

The Lost Art Of Fundamental Copywriting

What ever happened to good old fashion, fundamental copywriting? Has anyone seen AIDA? I mean,... Read More

Long Copy vs. Short Copy? If You?re Still Debating This, You?re Missing The Point!

I've seen this ongoing debate debate jump up again recently in several Blogs and message... Read More

Tech-writers: A Necessary Evil

New to tech-writing, or thinking about starting? The key to success is recognising that tech-writers... Read More

How to Start and Sustain a Career as a Freelance Writer

Have you wondered how you can make a career writing books or... Read More

10 Tips for Writing Web Copy

One of the most important aspects of a website today is the webcopy - sometimes... Read More

How Writing Radio Can Help You Become a Better Writer

Knowing how to write, and write well, is a skill that will come in handy... Read More

Is Your Content Provider Selling You Ripped Content?

Ripped content: well the term itself is self explanatory. Content that has been copied from... Read More

How to Make the Most of Your Website Copywriter

Many people feel uncertain when dealing with copywriters. Like any artform, writing is subjective; instead... Read More

10 Tips for Tech-Writers

Tech-writing is a tricky business. It's not a very high profile industry, so there's not... Read More

How To Find Freelance Jobs - Writing About Food

Did you know that jobs writing about food are available? These opportunities are available in... Read More

Want to Make More Money as a Freelance Writer? Here are 10 Reasons To Consider Copywriting

Looking to chuck that full-time job for a life of full-time writing? Or maybe you've... Read More

How to Write for a Paper or Magazine

l. Introduce yourself to the editor of your local newspaper. (Or, if you do business... Read More

How To Test The Body Of Your Sales Copy For Weaknesses

Your sales copy is the life source of your business. If your sales copy isn't... Read More

Web Copy ? How Much is Enough?

These days, there's widespread acceptance that a website is an integral part of the ... Read More

Buy My Book for $27 and Ill Give You Bonuses Worth a Gazillion Dollars!

Subhead..How to bundle for valuable results without devaluing your productI almost clicked. Really, I did.The... Read More

Lapsed Donors: How to Write a Fundraising Letter That Wins Them Back

Your definition may differ, but I define a lapsed donor as someone who has not... Read More

Do You Make These 5 Mistakes When Writing Sales Copy?

Writing copy has sometimes been compared to an "art." While it does take creative skill... Read More

Steps to a Writing an Effective Press Releases

Want to get the most media attention and spotlight for your business? Then the first... Read More

5 Rules for Effective Written Sales Communications

Most salespeople have great ideas, but when it comes to putting those ideas on paper... Read More

Four Simple Steps to Improve Your Sales Copy

You know what it's like, you're reading the sales material about a product you're considering... Read More

How To Find A Copywriting School

Have you heard the good things about the field of copywriting? If you have, then... Read More

Writing Tips for Your Website

Now that your website is up and running, it's time to add content. Fresh content... Read More

A Quick Free n Easy Content Writing Course

I do not pretend that a one-stop shop solution to content writing exists, but my... Read More

Why Is FREE The Most Powerful Marketing Word You Can Use?

As the famous cowboy Will Rogers once said, "Even if you're on the right track,... Read More

Discover Your Creativity

You have a choice. Do you want to be constructive and positive in a unique... Read More

Can Anyone Succeed as a Freelance Copywriter?

This is a question that can be answered in a lot of different ways.But let's... Read More

How to Write Profitable Ads

Regardless of how you look at it, the most important aspect ofany successful business is... Read More

Freelance Writers: Double Your Income

Freelance writers are a strange group of people when it comes to running their own... Read More

Bullshit Avoid the use of the word Bullshit

It is important in this new paradigm of political correctness to tone down the language... Read More

Killer Ad Copy

Not everyone is a writer. Good copy writing is a science and... Read More

A Copywriting Lesson from Dr. Seuss

Looking for inspiration for your next marketing communication? Try the children's ... Read More

Why Your Advertising Copy is not the Most Important Part of Your Ad

If you own a shop in the middle of the desert, and nobody walks past...... Read More

Content is King

IntroductionA pencil. Yes, a pencil. In my opinion, every great idea has started with a... Read More

How To Find Editing Services Online

Quality is what you need. What you don't have is time. You need to find... Read More