How to Run a Successful Link Exchange Program

Link Exchanges are a very time consuming project. The time it takes to find the sites to exchange with, contact them and place a link on your page can seem like an eternity. The hardest part about link exchanges isn't the research, it's the waiting. This article will give you some tips to help speed response time to your requests.

"How long does it normally take?" you ask. The average wait can be 2 to 3 weeks, sometimes even longer. The reason for this is that many people operate their web site as a hobby or side business and may not be on top of their email. Keep these timeframes in mind before you judge the successfulness of a link campaign.

The first step is to find sites related to your web site that DO NOT have a large directory of links posted. You want to link to sites that have less than 100 links on their link page. Their Page Rank (PR) should be at least equal to yours. Higher is better, so always aim for the heavy hitters. Now, on to the business of saving you time.

Once you have located a site to contact, send a short but poignant email. If your email is too long, it may not be read. What should be in your email? First of all, your email should be personalized. Don't send the same email to dozens of people, send one at a time. This will help avoid being thought of as a spammer. The personalized touch shows you are serious and that the email was sent by a real person. Nothing says "this is of little importance to me" like a form letter, so avoid using them.

The letter should also include:

The HTML code to your text ad. This will make it easier for people to add your link to their site.

A link to your link page. This will make easier for whom ever you are requesting a link from to find your page.

Also, if they ask for you to link first, do so. If you have already been to their site (and certainly you should have if you are requesting a link), you will more than likely know if they want a good faith link up. The email you send them should have a confirmation that their link is up and that you are requesting a reciprocal link.

Once you make contact with the web site owner, how long will you wait? A week? Two weeks? Honestly, it may be a month before you see your link unless you show some persistence. It doesn't always depend on how often they do updates. I would contact them once a week after your initial inquiry after checking their site first. They may have placed a link up without notifying you.

So, in summary:

Spend time finding sites that will be an asset to your enterprise to save time by not corresponding with those that won't.

Succinct, personalized E-mails

Include all coding and links necessary to make it easy on the site you want to exchange with

Research their link policy ahead of time

Be persistent

Link exchanges are very time consuming. It takes patients and great recorded keeping to keep track of who has and has not added you. I do this with an excel spread sheet. It makes keeping track a lot easier to do. Especially, if you are doing large link campaigns.

Good luck.

For more information on SEO visit http://mr-seo.blogspot.com Or, http://mrseonewz.blogspot.com/ for the latest on SEO news. For a free web site evaluation visit http://www.mr-seo.com

Link Exchange Program: Get Started Building Your Link Popularity!

Every website needs a link exchange program. Every week, set aside time to work on... Read More

Get More Customers ? With Less Work!

A lot of website owners work tirelessly at increasing their traffic. They submit to FFA... Read More

7 Great Tips on Driving Targeted Traffic to Your Website

We all need traffic. It's the life-blood of an online business. But what are the... Read More

Free Traffic Course - Day 7

When you work with web site traffic, you must have the tools that show you... Read More

Link Exchange Primer

An Introduction to Link ExchangeInitially, when the internet was in its infancy, webmasters used links... Read More

Traffic Exchange Primer

Traffic exchanges are everywhere. A traffic exchange is a clever way to get hundreds or... Read More

Trafffic Equal Sales?

Everything being equal, more traffic to your website translates into more sales. Hence you read... Read More

The Swank Meter - What Does Hilary Swank Have to Do With Page Rank?

Recently the wife and I were watching Million Dollar Baby. After we were done watching... Read More

Costly Link Exchange Mistakes and How to Avoid Them

When you are trying to promote your website, you want to make sure that you... Read More

Using Traffic Exchange Programs Part 2

(Continued from Using Traffic Exchange Programs Part 1)Hello again!In this sequel, I will show you... Read More

How to Approach Potential Link Exchange Partners

Exchanging links can be a great way to build relations with other sites and boost... Read More

Utilizing Award Sites for Your Benefit

Why Award Sites?Award sites are, in essence, directories that hand review sites, placing the ones... Read More

Traffic Secrets - Secrets of the Guaranteed Traffic Companies Exposed

Our Story A few years ago, we were struggling to drive traffic to one... Read More

The Traffic Generation Breakthrough That Will Blow Your Mind

Does anyone really enjoy the tedium of spending hours upon hours searching for quality link... Read More

Catapult Your Traffic With These Web Site Add-Ons

Having a website is great but, if the site doesn't have any traffic, then what... Read More

How to Get Traffic

The future of online business rest in one word: traffic. No matter how great or... Read More

Finding and Managing Quality Reciprocal Links: A Tutorial for The Newbie

All of us want to increase traffic to our web sites. It helps our search... Read More

8 Breakthrough Ways to Bring Free Visitors to Your Site!

Many websites have great ideas, excellent content, brilliant deals and terrific potential. However, the truth... Read More

Wacky Test Marketing: Part 3

Once again I used my wacky test marketing strategy to announce a new project... Read More

7 Things You Must Do If You Want To Increase Your Traffic

Gary Halbert once said that the ONLY advantage he wanted when it came to selling... Read More

Website Traffic Generation?7 Great Ways to Increase Your Web Site Traffic

We all know that the secret to success on the Internet is getting your website... Read More

10 Ways to Increase Your Website?s Traffic

1. Trade links with other websites. Websites that are related are best, simply because the... Read More

For Both Search Engines And Real Estate, Location Is Everything

It's all about location, location, location!In the past...back in the days when Google was IT... Read More

How To Appear in Googles Local Search Results

Google doesn't only exist at http://google.com/ - Google also has local versions, such as http://google.ca/,... Read More

10 Ways To Have People Keep On Coming Back To Your Site

1: Original and Fresh Content Present your visitors content they cannot find anywhere else. Not... Read More

Guerilla Marketing: 4 Ways To Generate More Traffic Next Week

You can create more traffic for you and your business without spending any additional money... Read More

How To Get Guaranteed Traffic With Overlooked And Little Used Methods

Traffic. We all know that without it our sites will sit there lost in cyberspace.... Read More

Linking Your Website To Others Around The World

Finding quality traffic though effective website promotions is the number one area all website owners... Read More

DOUBLE HIGHWAY The Dual Importance Of Online Traffic

Online traffic, or the number of users who view your site, has taken a heightened... Read More

A Tip for Finding Willing, Quality Links

Google might not dominate the search engine world like it did last year, but it's... Read More

9 Hot Tips for Linking With Other Sites

If you have a website the chances are you receive e-mails from Webmasters asking you... Read More

The FREE Web Traffic Explosion Method

Dear Friend,Many people like to listen to all the graphic designers and other web designers... Read More

Free Web Site Traffic - 10 Ways

How many ways can you get free web site traffic? Who knows, but here are... Read More

7 Simple Ways Of Driving Traffic To Your Site Using One E-Published Tips Booklet

I am not a web designer or search engine optimizer, nor do I play one... Read More

Do You Need to Marry The Daughter?

For the sake of this article let's forget about search engines, paid leads and your... Read More

The Old But Reliable Ways of Attracting Free Online Traffics

Every home business owner should know that your WEBSITE TRAFFICS will determine the life span... Read More

5 Ways to Get More Traffic to Your Site

One thing you can never have too much of online is web site traffic. If... Read More

Turn Content Into Traffic

As the saying goes in the business world "The Customer is The King" I would... Read More

Thinking of Buying Hits To Your Website? Think Again!

Online marketing is an area where you can find a LOT of hype. Make... Read More

How to Quickly Gain Traffic to Your New Web Site

Have you spent a lot of money on advertising with the expectation that you would... Read More

Making Effective Use of Traffic Exchanges

? What are traffic exchanges?Traffic exchanges are used by 100,000 + people who are interested... Read More

How to Get Targeted Search Engine Traffic Quickly

Here's the "How-To-Do-It Guide" for driving search engine traffic right to your website.I only speak... Read More

Expand your Website to Improve Traffic

One problem with websites is that they often go neglected or don't get updated for... Read More

Combine Links with Quality Resources and Youre on a Winner

There are 1001 ways to drive traffic to your websites.I reckon I've tried most of... Read More

Quality Traffic & Website Promotion Helps Websites Grow

Quality traffic, website promotion and product and service advertisement is the number one mission for... Read More

Quick, Easy & FREE Ways to Kickstart Your Website Traffic in 4 Simple Steps

Just launched your website? Now what?You are finally ready with your excellent product, killer salescopy,... Read More

How To Find Relevant Web Sites For Link Exchanges

If you've been on the internet very long at all, you know that one of... Read More

Online Advertising: 14 Easy Ways To Make Your Web Site Visitors Give You Their Email Addresses

You may have heard many times, that getting the e-mail addresses of your website visitors... Read More

12 Free Ways to Cause Traffic at Your Site

There are many easy ways to get your name out there without putting a hole... Read More

Targeted Traffic for Your Website - 3 Guaranteed Ways to Create Lift-Off

Targeting traffic for your website is as easy as knowing how to simply direct traffic... Read More