Seecrets on Website Promotion: Search Engine Wars ? a Different Perspective

The objective of all search engine providers is epitomized by the ideal search often portrayed in the popular television and movie series "Star Trek". When the captain issues a request for all information on a Klingon spaceship, the search engine intuitively understands that he wants military information. It does not provide information on how much the spaceship costs in the commercial market and where it can be obtained, nor the scientific details that would interest an engineering student.

Search engines are similar to rating agencies like Moody and Standard & Poor's (S&P). These engines rate web pages similar to the way Moody would rate a company credit rating by giving it a rank. Google's latest patent application are similar to the methods used by stock charting (technical analysis) ? using the same ideas such as Rate-of-Change, Momentum and so forth. It is comparable to Moody apply a patent for some of the methods use for ranking and henceforth, restraining S&P from employing similar algorithms.

The upcoming Sony Playstation 3 will have 1% the processing power of a human brain. Given that most people uses 10% of their brainpower, it is years away, not decades, that machines will have equivalent brainpower.

The respective percentages of all searches done in February 2005 are 36% for Google, 31% for Yahoo, 16% for MSN and the rest shared by the smaller providers. As evident by these numbers, market share can fluctuate significantly over a few months.

Microsoft is numero uno when it comes to desktops and internet browsers although it is facing challenges from Mozilla (internet browsers). Sony (the leader in game consoles), Linux (desktop). Given its large base of customers, this dogged competitor is flexing its muscles against Yahoo and Google. It is foolhardy to write-off Microsoft, given its resilience, market-savvy, financial resources and history of handling challenges from upstarts. MSN spiders are faster in indexing web pages than its two main rivals.

Yahoo is the perennial internet competitor. It has more than 100 million customers and has a presence in every piece of the internet pie. Its search engine revenues rose and it is closing the gap to Google's dominance.

Some possible dark horses in the race may include Clusty and Accoona. Clusty has some nifty clustering technology that can provide different categories while Accoona has search abilities based on artificial intelligence. Accoona also has a large customer base in China where the internet population is the biggest in the world surpassing that of U.S.

This author's take:

Despite its pronouncements, Google will need a large customer base to be able to provide "more personalized searches". Providing 2GB free email is the first step, from which it can harvest a lot of raw data which many privacy advocates are strongly oppose to.

Google's plan to digitize all the books in the major libraries may lead the company into a legal quagmire of copyright issues involving publishers and authors.

Maybe, the emergence of some "intelligent" browsers with in-built artificial intelligence capabilities which can bypass search engine servers altogether ? instead these agents would apply filters or weights according to the wishes of the individual searcher.

Google typifies the successful upstart ? self-assured, confident and secretive, causing dismay to analysts and fund managers. During its recent IPO (Initial Public Offering), Google bypassed the traditional route via underwriters and brokers thus denying them a share of the spoils. This slap on the wrist would not go down too well with these lords of the financial world. Should Google face some difficulties or stumbles, this publicly traded company may give new meaning to the expression "When it rains, it pours".

Expect mergers, takeovers to be the norm. The real leader of the internet would evolve from the diverse parties and it would include the Ebay-Paypal component. We live in interesting times.

Stan Seecrets' Postulate: "The imminent war for world domination will be fought between the gods of the internet and the gods of finance."

[This article may be freely reprinted providing it is published in its entirety, including the author's bio and activating the link to the URL below.]

The author, Stan Seecrets, is a veteran software developer with 25+ years experience at (http://www.seecrets.biz) which specializes in digital asset protection. You can email him with comments and criticism via Stan at Seecrets dot biz. © Copyright 2005, Stan Seecrets. All rights reserved.

20 Ideas for Creating Traffic Rich, Search Engine Friendly Pages

Sometimes questions will arise around the subject of gateway information pages or doorway pages. People... Read More

Google PageRank Explained

1. What is PageRank? Here is what Google says:" PageRank relies on the uniquely democratic... Read More

7 Essential SEO techniques

1) Title Tag ? When we're talking about SEO Technique, the Title tag is one... Read More

Screwed: Is this an inevitability in the SEO World?

By about 2pm everyday, each of my team members has spoken to a good handful... Read More

Google Wireless - Search Away From Home

For so many web surfers, it's almost automatic to type Google.com in to our address... Read More

Smartpages - Legitimate SEO Or Spam?

Smartpages are highly optimized pages which draw stampeded of search engine traffic to your website....or... Read More

Stay In The Know With Google SMS

The Short Messaging Service (SMS) from Google sends short, quick, text answers in response to... Read More

Search Engine Strategies for Affiliate Websites

The major search engines are always on the lookout to improve their search results and... Read More

How Web Design Can Affect Search Engine Rankings

Uniquely built web sites can create unique issues when being promoted on the search engines.... Read More

Searching The Internet Without Search Engines

The World Wide Web contains more than ten million websites with thousands more being added... Read More

Professional SEO: Hand Off to Bob or Outsource the Job

We are often asked if professional SEO (search engine optimization) can be done effectively utilizing... Read More

The Business Case for SEO

It's interesting how potential clients have preconceived notions about which aspects of search engine ... Read More

Get Personal With Google

Anyone who's been on the net any time at all knows that Google has been... Read More

21 Search Engine Terms Every Web Marketer Should Know Part 1

1. Search Engine - Is a database of web sites that is ranked... Read More

Search Engine Success & The Google-Vision Secret

Want to know the secret to great search engine listings? Ignore Google.No, I'm not crazy.Have... Read More

SEOs Relationship With Website Architecture

SEO's Relationship With Website ArchitectureSearch engine optimization for today's search engine robots requires that sites... Read More

Companies Cash In on Your Search Engine Ignorance

This article will cause many companies to stir, but it's about time someone started speaking... Read More

Search Engine Visibility - The Mantra of Corporate Profitability

The corporate fundamentals are par excellence! The product is unsurpassable and the website is a... Read More

The Reality of Search Engine Submissions

Over the last few months, search engine submissions have changed dramatically. Now is the time... Read More

Site Maps: Let Search Engines Find Your Pages

With 40 million websites in existence, and more than 3 billion web pages indexed by... Read More

Basic Search Engine Optimization For Dummies

OK, you published your site, now you just sit by the phone with a notepad... Read More

How to Make More Money with Your Mambo 4.5.1 Site

For those of you who are not familiar with Mambo - it is... Read More

How To Conceal Your Website?s ?Fingerprint? From The Search Engines

The internet marketing industry is now flooded with various page and portal generators.In the... Read More

What All Top Google Websites Have in Common

While it is okay to admire and envy all those sites enjoy top ranking with... Read More

The Latest Craze: Local Search, 7 Steps to Being #1 in Your Local Market

Anyone would agree that it is much easier to be number 1 out of 100... Read More

Search Engine Optimization :: The Basics and Why Websites Need It

We all know that the most targeted traffic we can get for our websites is... Read More

How to Google; or How to be Easily Distracted

I set out with the intention of writing a self improvement type article with an... Read More

Search Engine Optimization: Get the Low-down

Been hearing the words Search Engine Optimization lately? I know I have. But what is... Read More

Search Engine Keywords - What Do People Search For?

Do you ever wonder how people search for things on the Internet? What if you... Read More

All About Google

If you read The Search Engine Showdown, you know Google is my favourite search... Read More

The Search Engine Of The Future: Mobility Has A Pricetag

We all know the ease of using a search engine to garner information from around... Read More

Search Engine Optimization that Works in the Long-Term

Search engines are constantly tweaking their ranking algorithms and when that happens some pages lose... Read More

Creating A Search Engine Copywriting Plan

Search engine copywriting has become an extremely important part of the overall search engine optimization... Read More

The SEO Game - Do You Play It?

Most people do not think of SEO as a game. Let me take 5 minutes... Read More

Search Engine Optimization - Enhancing Web Site Visibility

I've had several prospects and clients say to me "I want my web site to... Read More

Google Patent Application - User Data As Part of Ranking Process

In this third article, we continue to dig into the patent application of Google regarding... Read More

How To Avoid These Ten Costly Search Engine Mistakes

If you have a website then you already know the importance of traffic. Traffic is... Read More

Keyword Research And Overture

Many of us who build websites get in the habit of using the Overture "Keyword... Read More

Why Search Engine Marketing Has A Passion for Web Site Usability

Watching a recent football game, I imagined two very different teams:... Read More

Drive More Traffic to Your Website With Your Web Page Title!

One of the most overlooked, but important components, on your web page is the Meta... Read More

DIY SEO - Part 2 Tags n Things

Part 2 Tips 4 tagsMeta tags are the descriptive tags used by website designers to... Read More

Google, Yahoo! and MSN Line up More Goodies for Internet Users

Internet users have never had it better what with Yahoo!, Google and MSN planning to... Read More

SEO Expert Explains on how to Restore a Website and Remove Sandbox Effect from Your Website

The sandbox effect or (site getting banned on google) has been prevalent in google for... Read More

Diary of a Google Gazumpee

Back in November, when the Google Dance began, Barry Lloyd of makemetop.co.uk wrote an article... Read More

What is Google Pagerank?

PageRank is one of the factors that Google uses to evaluate your web site and... Read More

10 Quick Ways To Kick-Start Your Profit Pulling Keywords

First, you must realize that targeting the right keywords or phrases is the 'key' to... Read More

Search Engine Indexing - 3 Strategies Guaranteed to Skyrocket Your Success

In order to design a website that performs well with the search engines, it is... Read More

The Search Engine Secret That Is No Secret At All

It's common knowledge - we all know that it is important to rank well in... Read More

Google Sitemaps Explained - How To Use Google Sitemaps

Three Ways To Index Your Site With Google Sitemaps [Difficult, Hard, And Easy]Google has recently... Read More

Press Release + PRWeb = Top Google Rank... True or False?

I've always been a big time press release aficionado.And up until recently I've steadfastly taken... Read More