eBooks: With Courage and Patience, We Are Getting There

Just how do we make the "e" in e-books stand for "easier"? Well, how about this? Let's scrap the existing digital rights management. Instead everybody in charge of administering DRM would be re-trained overnight as digital priests. They would certify "trustworthiness" to those seeking to download e-books.

Before downloads, customers would be visited by digital priests of their respective religious persuasions. With great pomp and circumstance, they would "pledge" not to forward their books to everybody in the world without compensating the authors and publishers. Break the pledge, and you'd find yourself in purgatory, hand-copying old encyclopedias.

Or maybe a totalitarian law would work instead. First-offenders guilty of unlawful content reproduction would have to wear a scratchy wool eye patch for one year. For a second crime, the patch would be now a mask. We could set up toll-free hot-lines and reward people for spying on their neighbors.

The Real Point

See my real point here? No easy way exists to loosen the DRM grip--this complicated issue can't be addressed with good old-fashioned guilt and fear. But e-book standards for DRM and formats would help. I am counting on the laws of capitalism, which always prevail. A demand will eventually be met with supply, and I'm hoping that the right set of standard will break from the pack and simplify the digital content landscape. That will be a blessed day. Microsoft, Adobe and Palm and the others now have their own special technology fee tacked on to the price of e-books. And that complicates merchandising. We e-book merchants would rather not have multiple cost structures for the same e-book.

Nor do we like consumers to be limited to books published in their chosen format or suffer multiple technologies just to enjoy a story. Nothing is more frustrating than having three different libraries on your handheld and forgetting where your recent fiction resides. I don't just hear customers complaints--I myself own a handheld.

Villains not

Who's to blame? I'm thinking nobody. Many authors and publishers break out in a cold sweat at just the mention of the word "Napster" and can you blame them? Their livelihood is at stake. They should, however, strive to better satisfy consumers desire for more content in digital form.

If a publisher has faith in their work, it's now accepted that expanding to e-book will deliver extra profit and drive hardback sales. Not all understand this. I still hear some authors express misguided fear that e-books will cannibalize their hardback sales. Publishing is not a zero-sum game, however--and that actually can be good. E-books add incremental value to the equation. Granted, companies tasked with encrypting content for them are an easy target, for they create the hoops through which we must jump. But the DRM heavyweights like Microsoft, Adobe and eReader are simply business people satisfying a need with existing technology.

No glass chin

Let there be no mistake, the future is bright for e-books--sales are on a steady rise. The industry took a couple of jabs during the Internet correction, but you'll find no glass chin here. More students are beginning to see e-books as an alternative for those pricey hardback textbooks. The computer savvy are learning the ease in pasting code directly from their favorite Java e-book manual, and there's even speculation that men are reading more romance as they no longer fear being seen with a floral book cover. Moreover, the Tablet PC is maturing, and the publishers are slowly but surely putting even more content in digital form. It takes courage, but we're getting there. Though it is a word often used in excuses, "patience" is needed by digital downloaders, me included.

Article by L. Scott Redford - books.com">scott@diesel-ebooks.com Scott is the President of Diesel eBooks with over 35,000 popular and professional eBooks organized by 50 categories. Visit the free download section at books.com">http://www.diesel-ebooks.com

Price your eBook to Sell Well

Q. The big question asked me in teleclasses or client sessions is "How should I... Read More

Online Promotion: 20 Phenomenal Tricks To Sky-rocket Your Traffic And Sales With eBooks

There are many authors who have made a killing with their ebooks... Read More

7 Secrets to Explode your eBook Sales! Part 4

Secret #4: Creating passionate articles will explode your eBook sales!Copyright 2004 Bluedolphin Crow - All... Read More

How to Use eBook for Marketing and Promotion

There are innumerable ways to use ebooks to promote your business and... Read More

An eBook Publishers Dilemma: Should I Use PDF or Exe Format?

If you write and publish eBooks, sooner or later youwill probably be faced with a... Read More

Invasion of the Amazons

The last few months have witnessed a bloodbath in tech stocks coupled with a frantic... Read More

Make Your Own E-book!

If you have a newsletter or knowledge you wish to share with others, you might... Read More

Write Your eBook Fast: First Steps to Finishing Line

Why write an eBook?You want ongoing, lifelong multiple streams of income. You want to raise... Read More

How to Harness the Power of Ebooks for the Benefit of Your Website!

Ebooks can be a powerful tool when it comes to promoting and... Read More

Are Ebooks Overpriced?

Who ever thought that one day books would not be written. People... Read More

For Wannabe eBook Authors - 5 Key Questions

Are YOU ready for the eBook authoring adventure? Do you have what it takes to... Read More

6 Good Reasons For Writing An eBook

Electronic books also known as ebooks for short are... Read More

Goals and Objectives in Authoring an eBook

Goals begin behaviour, consequences maintain behaviour!IntroductionIt is ESSENTIAL to set goals, objectives, targets, expected outcomes?... Read More

Your Guaranteed Path to Becoming an Information Product Money Machine

How To Turn Your Talks or Articles into Books, eBooks, CDs and MoreYou may be... Read More

How To Create and Market Your own E-Book

The Internet presents an amazing opportunity foranyone who knows how to research and write.There's masses... Read More

Website Promotion: 10 Uncommon And Unusual Free Product Bonuses

Giving away free bonuses is one well tested website promotion strategy that can help you... Read More

Sell 100,000 eBooks By Letting It Be Read For Free?

Did you know that if just one person goes into a ... Read More

What Comes First - The Cover or The eBook?

One of biggest trend these days is related to ebooks. Because of... Read More

How to Price Your eBook

You've written and compiled an ebook. Now you have to decide how much to charge... Read More

You, Marketing-Minded Financial Planner, Can Be an Author

After you've gotten in the groove of turning out articles and notes to reporters about... Read More

10 Ways To Make Money With eBooks

Ask any internet marketing "guru" and they will tell you the same thing:"Sooner or... Read More

Shorten Your Journey to Book Success with Teleclasses - Part 2

Are you an author who wants your book to be a success? Have you read... Read More

7 Simple Ways To Boost Your E-Book Sales

You can often dramatically increase your E-Book salesby making a few minor adjustments to your... Read More

eBook Solutions

Free Information Products inundate the web these days. eBook performance denotes miraculous sales and ... Read More

How To Find HOT, Non-Internet Marketing Topics For Your eBooks

It's so tempting to write ebooks yet again, on "How To Make... Read More

Neighborhood Mobile Watch Program

Setting up a Neighborhood Mobile Watch Program in your community can deter crime, raise property... Read More

Cash in on Your Expertise

Even though I've never met you, I know one thing about you. You are an... Read More

How Using A Drop Capital Increased My Ebook Sales By 40%

You will often find me with my head in a book, studying the marketing... Read More

Top Ten eBook Mistakes and How to Correct Them

Did you know that you already have an eBook inside you?And, like your coach, you... Read More

How One eBook Author Writes eBooks

How does this eBook writing process actually work for an individual? It is truly a... Read More

Choose the Right Format for Your Ebooks

Choosing the right file format for your ebook is an essential step on the road... Read More

7 Secrets to Explode your eBook Sales! Part 6

Secret #6: Creating momentum and identity through Book Sellers!Aho99% of them were wrong when I... Read More

Self-Publish Your Ebooks Through ClickBank

There was a time when ebook publishing was seen as a reluctant half-measure for authors... Read More

Simple Way To Become An Information Entrepreneur

Do you think there is a difference between someone who writes a fiction manuscript and... Read More

Why eBooks Are The Most Overlooked Path To Online Prosperity

The ebook revolution is here! The Internet now makes it possible to come up with... Read More

Just One Quick Question

Ever notice the number of times a client or prospect says some variation of 'I... Read More

Lets Get One Thing Straight About Being A Published Author

Just for fun, evaluate the following statement:"Most people want to write a book and get... Read More

20 Ways To Profit With Free eBooks

My habit of collecting every free eBook I could lay my hands proved very profitableto... Read More

Self Publishing Era: Digital Publishing Tears Down Walls

Since the birth of publishing, authors have been forced to deal with the middlemen of... Read More

Writing An eBook - The How To Guide

Whenever you're listening to one of the big names in internet marketing you hear... Read More

How to Reduce Credit Card Refunds from Digital Thieves

Can you encounter the number of times where a Credit Card Sale was generated, only... Read More

(Emerging) Books

A novel re-definition through experimentation of the classical format of the book is emerging.Consider the... Read More

Profiting From Writting Your Own Ebook

As you might have heard, the Internet is all about information. Millions of people logon... Read More

Rapid Knowledge Development for Businesses

When there is little time to go to the local public ... Read More

20 Ways To Increase Website Traffic and eBook Sales

Here's a fast, easy list for you. Use it as checklist to see what you... Read More

How eBooks Can Be Used As An Online Business

Times are hard today! Though the economic data would indicate otherwise, we are now facing... Read More

How To Create Your Own Info Product

In the last article we talked about why informational products are the best type of... Read More

10 Secrets to Write Your eBook Like a Winner!

You already have what it takes to write your first e-book. And like other winners... Read More

Top Ten Tips To Get Started Writing Your Book - Part 2

You are far more likely to successfully write and publish your book if you follow... Read More

Use eBooks To Expand or Explode Your Business

As we discussed in an earlier article the advantages of an eBook in conjunction with... Read More