Setting Up a Customer of the Week Program for a Mobile Car Wash

In a mobile detail or mobile car wash business you are on a first name basis with your customers. You sink or swim with your ability to please your customer and rely on them to build your business by referring their friends, associates and neighbors. One excellent way to insure referrals is to set up a "Customer of the Week Program." Here are some pointers to help you do just that.

Programs And Certificates

This program lets people know you value their business. If you don't have a program yet but feel someone is worthy of a discount, simply tell them that they're the customer of the week. If they ask why, tell them they're the best customer in the office and their award is a dollar discount. Sometimes a person in a bad mood will be picked up and turned around by this little bit of attention.

You'll find in your Microsoft Word or Works program that probably came on your computer has templates for various certificates, which you can easily modify. Make yourself a file for a certificate that can be printed out for a Customer of the Week award. Carry these in the work truck or van and hand them out where you feel they'll do the most good and to customers who are the most deserving.

Free Washes

If someone goes into their office, spreads the word of your arrival and brings you a bunch of customers, when they ask how much they owe you let them know you appreciate their effort by giving them their wash for a discount or for free or collect and refuse the tip and hand them a free customer of the week wash for next week, this will insure more customers next week and a new customer for life. You might even consider letting them know if they continue to bring you business (x number of customers per week), you'll wash their car for free each week. This will save you the time of selling through their building since generally they know almost everyone on a more personal basis than you do. This will create a bigger following of regular weekly customers much faster.

Always keep your grass roots marketing and word of mouth advertising simple and never forget to ask for a referral when you know you have done well and deserve it. People are glad to give referrals, but some folks just need to be asked. Think about it.

"Lance Winslow" - If you have innovative thoughts and unique perspectives, come think with Lance; www.WorldThinkTank.net/wttbbs

How to Walk the Floor and Talk to Customers

This may seem a strange topic to introduce. Yet, it is the most under-used skill... Read More

Hit The Jackpot With Customer Complaints

Our most powerful instinct is to avoid customer complaints, but they may be the best... Read More

Accountants / Lawyers Do Yourself a Favor - What do Your Customers Want?

In my day to day practice in strategic human resource management I often come across... Read More

3 Special Benefits Every Customer Wants

Every customer looks for 3 special benefits when they do business with you. They may... Read More

How Not to Get Stiffed, Improving Your Collection Procedures

Some businesses have slow paying customers or past due balances because they didn't "train" their... Read More

Dont Be Afraid To Give Problem Customers The Boot

Q: In a recent column you made the point that the customer is always right,... Read More

Quality vs. Quantity

There is a battle in Call Centers. The teams are Quality vs. Quantity; two performance... Read More

DONT Give Your Customers What They Want!

One of the mantras we hear repeatedly in business is "The customer is always right."... Read More

Passing the After-Sales Test

Some time ago a major UK food retailer decided to branch out into non-foods. Well,... Read More

And The Difference is... Attitude

I returned a rental car at an airport yesterday. As the person who was going... Read More

Customer Service Tips - Is Your Business A Leaky Bucket?

Customer service and customer service training are vital for any business.But, is your business a... Read More

When a Customer Has Done Everything to Get Your Goat

You try to make your customers happy. You sincerely WANT them to be pleased with... Read More

Attitude of Service

When conducting a training session about customer service, I always spend a fair amount of... Read More

7 Bits Of Critical Information You Cant Afford NOT To Know About Your Customers

If you think customer relationship management is just a piece of software, you're dead wrong.... Read More

What Every Manager Should Know About Seeing the World from Where the Customer Is Standing

It is important to remember that the customer doesn't necessarily see things in the same... Read More

Minimize The Pain of Check Recovery

$350 million in bad checks are written each and every week. That fact alone makes... Read More

Can Three Words In Websters Dictionary Be The Key To Customer Loyalty?

Are you concerned about customer loyalty? Are your customers so loyal that they will stick... Read More

Complaints Are Actually A Good Thing!

Nobody likes to get complaints. They make you question your judgment, they can ruin your... Read More

We Sell For Less and Our Stores Are a Mess!

What kind of image do you present when marketing your products? Are you professional... Read More

What Every Manager Should Know About How to Win the Loyalty of Customers

Dr. Michael LeBoeuf, in his cassette album entitled, Win Customers and Keep Them for Life... Read More

The Death of the Loyal Customer

One of my classes in management focused on the repeat customer. The course stressed the... Read More

Dont Work with Jerks: How to Recognize a Difficult Client Early

Five minutes into the call I knew this client was going to make my life... Read More

Treating the Customer Dissatisfaction Epidemic: How to Go Beyond Simply Masking the Symptoms

Corporations in every sector are spending more than ever before in an attempt to improve... Read More

How to Easily Increase Your Profits

Do you remember the last time you went into a shop and the person 'serving'... Read More

How To Keep Your Customers Coming Back -- Understanding Customer Retention

Why do some businesses offer points, stamps or every tenth coffee for free?These businesses understand... Read More

Make An Action Plan To Improve Customer Service

Customer Service is a critical factor for keeping your clients coming back and ensuring they'll... Read More

One Critical Question to Ask Yourself Every Day

What happened to the old saying, the customer is always right? I'll bet every one... Read More

Poor Customer Service - Are Your Customers Driving Away Other Customers

Every customer you have is a word-of-mouth advertiser for you. Unfortunately 90% of this free... Read More

The Nine Principles of Customer Service for the Travel Industry©

If you want to learn how to get your clients to do your selling for... Read More

Creating the Right ?Viral Reputation?

Unless you are brand new to business, or have been under a rock for quite... Read More

Doors by Catering to Your Clients

Clients? they are the most important influence in the success of any business. It is... Read More

Raising The Bar For Online Magazine Subscription Services And Customer Service

After years of flying below the radar in the magazine subscription service arena online, MagMall.com... Read More

Customer Service, Italian Style

Nowadays, we complain nearly all of the time about how few businesses remember how to... Read More

From Scowl to Smile: 5 Practical Steps to Instill Exceptional Customer Service

Whether in a restaurant, a retail establishment, or the local post office, we have all... Read More

Customer Service A Chickens Way

Anyone who knows me knows my favorite fast food restaurant is Chick-fil-A. Aside from the... Read More

How CRM Software Works -- Creating Customer Satisfaction with a Click

When people ask, "What is CRM?" the literal answer is, "Customer Relationship Management," but that... Read More

Why Cant Microsoft Make Soft Packaging?

Why is it that Microsoft wants you to buy its product but does not want... Read More

Losing Angry Customers

This article offers five ways to help you deal with angry customers. While the goal... Read More

Clients... and 38 ways to communicate with them

As Alan Weiss (guru to the savvy consultant) says: "It is actually difficult to contact... Read More

Do You Want More Profits? - Follow The Golden Rules Of Providing Good Customer Service

Last night I was at my computer and a Skype chat window opened up with... Read More

Client Appreciation - It Means Everything!

Want to know the secret for keeping your clients forever? And what if you could... Read More

Your Career Plan--Think Like A CEO

You've been going 6-to-late; exhausted by running the supersonic treadmill of life and wish you... Read More

Dealing with Disgruntled Customers

No matter how hard you try, in business you simply can't please everyone. You could... Read More

4 Things Your Clients Want From Your Company

Sure, all clients are different. They have different kinds of strengths, weaknesses, cultures and goals.... Read More

Boomerang Customers- What You Might NOT Think Brings Them Back!

With all of the calendars and PDA's and lists I make I recently did a... Read More

Five Ways To Wow Your Client

Running a business is about providing goods and services to human beings. Their experience with... Read More

E-Business?s Best Friend: eCRM

From Ebay to the smallest home-operated start-up, e-businesses of all sizes struggle to accurately answer... Read More

All of the World of Business Is a Stage

One of the basics of acting taught to me in grade school was the important... Read More

How To Boost Your Bottom Line With Two Little Words

I hate to sound like one of those cheesy get-rich-quick commercials, but this week I... Read More

Customer Service and Call Center Outsourcing, Whats The Buzz?

The buzz is all about customer service and call center outsourcing, also known as BPO... Read More